Since online shopping started booming, it has become a beacon of opportunity for startups and even established businesses.
Well, that’s the reason, you landed right here, looking to choose the best eCommerce platform for your business in 2024!
Though the vast digital market presents an array of options, two platforms often emerge as top contenders – WooCommerce and Magento.
Both are considered top eCommerce platforms for online store development. But here’s the catch!
Each has its own set of unique traits that make them different from each other.
But now the question arises- How can you choose the right one for building your online store?
Let’s dive in!
Understanding WooCommerce
In layman’s language, WooCommerce is a popular open-source eCommerce platform that enables developers to build solid, efficient, and functional-rich online stores. Launched in 2011, It is one of the oldest eCommerce builders that has now gained a significant reputation on the market. Since it is equipped with a wide range of features, you can easily manage orders, create multiple product sections, and accept payments from customers.
Furthermore, there are free and paid plugins and themes that let you customize your store. Whether you are a startup or an established business, the framework is user-friendly and incredibly flexible which makes it easier to adopt. With extensive documentation and support, developers can easily resolve their queries without any difficulty.
Key Facts & Statistics Related to WooCommerce
Let’s take a look at the key statistics related to WooCommerce.
More than 6.5 million live websites use WooCommerce while 5 million online stores have already used free WooCommerce plugins.
WooCommerce Plugin is downloaded 30,000 times daily.
The eCommerce store builder generated a sales revenue worth $100,000 for 12,639 websites.
Features and Benefits of WooCommerce for Online Store
Let’s take a look at the key features and benefits of WooCommerce for building an online store, that will make it easy for you decide whether to hire WooCommerce developers or not.
#1. Easy to Set Up
One of the key features and benefits of WooCommerce is that it is simple and easy to set up which enables users to easily set up their online store and keep it running. Furthermore, you will not need to worry about implementing a specialized form of technology or tools for eCommerce store development. All you need to do is simply get a business idea and get started with your store today.
#2. Integration of Themes
No matter what kind of store you’re planning to build, you should build your store in a way that resonates with your target audience. WooCommerce is already equipped with a wide range of engaging themes that ensure your store looks beautiful and offers a seamless user experience. Simply customize your store’s look and feel.
#3. Customer Accounts
With WooCommerce, customers can easily create accounts that enable them to access their order history, product searches, payment modes, Wishlist, and more. Furthermore, all customers’ information is stored securely and encrypted with security upgrades. Even if any customer faces issues, they can then simply get support in the form of forums, documentation, and more.
Magento: What is it?
Developed in 2018, Magento is a robust and open-source eCommerce platform that enables developers to build feature-rich online stores. This popular store builder offers a flexible shopping cart system that enables you to control the look, feel, and functionality of online stores.
From startups to established businesses, this powerful eCommerce framework provides search engine optimization, powerful marketing, and catalogue management tools for all kinds of enterprises.
There are two versions of Magento including “Base Version” and “Enterprise Edition”. The former includes a free community Edition extension that comes with plugins and extensions while the latter is designed for larger businesses that facilitate additional features and support.
Important Key Facts & Statistics Related to Magento
The framework usually gets downloaded more than 5,000 times.
The framework handles transactions worth more than $150 billion.
On average, businesses that use Magento grow three times faster.
Surprising Features and Benefits of Magento for eCommerce Store
The following are the features and benefits of Magento.
#1. SEO Marketing Features
One of the biggest features and benefits of Magento for building an eCommerce store is that it offers SEO & marketing features including customizable URLs, advanced SEO settings, and user-friendly CMS. With such incredible features, it will be easier for developers to market their stores and stay ahead of the competition.
#2. Mobile-Friendly
Another major benefit of Magento is that it is designed with mobile-friendliness which ensures online shoppers can explore products/services on their smartphones. With such effortless convenience, the framework is ideal for startups with low budgets.
#3. Robust Security Measures
Lastly, the framework is known for its robust security, which means when you build an eCommerce online store, there is no need to worry about its security. It comes with a range of features including password protection, two-factor authentication, and multiple detection tools.
Differences Between WooCommerce & Magento for eCommerce Platform
Let’s take a look at the differences between WooCommerce & Magento for eCommerce platforms based on the following parameters.
Final Thoughts
When it comes to choosing the right eCommerce platform for building an online store, both WooCommerce & Magento are an ideal choice.
To help you out, if you want to go with a platform that has a wide range of themes to choose from then WooCommerce will never disappoint you. On the other hand, if you want a more powerful framework for building online stores then Magento development services will be best for you. Planning to build a successful online eCommerce store? If so, contact EitBiz at +1 (812) 530- 6300 or mail us at info@eitbiz.com to discuss your requirements today!
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